
Friday, April 16, 2010
Booster Gold Versus The Clock King
Recent sales of Booster Gold have continued their downward trend from before the hiccup of Blackest Night, demonstrating unequivocally that DC's zombie-fest has provided no long-term boost in readers for Booster. Note that these numbers are linear with the continued downward trend in sales for Booster Gold and are not indicative of any significant change in readership habits due to the planned departure of Dan Jurgens. (The truth of the previous statement will be revealed in coming months, once sales figures are released for the first few Giffen and DeMatteis issues.)
Fortunately, recent history also suggests that DC's average cancellation threshold (the line in red above) is low enough and flexible enough that the series will last at least another 12 months, benefiting from the full length of the Generation Lost maxi-series. And despite Booster's falling sales numbers, DC clearly has a lot of faith in the character to feature him in at least 3 series this summer. Should Generation Lost or Time Masters: Vanishing Point perform well, there could still be a be a sales boon for Booster Gold which would postpone the executioner's axe. Only time will tell.
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