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Boosterrific.com: The Complete, Annotated Adventures of Booster Gold
Boosterrific.com: The Complete, Annotated Adventures of Booster Gold

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Showing posts 31 - 35 of 47 matching: sales


Tuesday, November 23, 2010

Comics Beat Says Do Not Panic

The latest "DC Comics Month-to-Month Sales" column by Marc-Oliver Frisch at comicsbeat.com is not nearly as pessimistic about recent Booster Gold sales as I was last week.

Comics Beat notes the accelerating month-to-month decrease in sales of 1.5% for July, 2.5% for August, and 3.1% for August, but attributes it to "standard attrition." Their numbers also provide a good comparison against other sinking titles like Power Girl and Red Robin, other middling books showing similar sales trends. So maybe Booster shouldn't be taking the slumping sales personally.

It's also worth remembering that no matter what we fear, Booster Gold is still selling many, many more issues than Batman Confidential, Jonah Hex, and R.E.B.E.L.S., none of which DC seems prepared to axe just yet.

Comments (3) | Add a Comment | Tags: comicsbeat.com marc-oliver frisch sales

Thursday, November 11, 2010

Booster Gold Versus Legion of Doom

The latest sales numbers are in, and the future looks bleak for our favorite time traveler.

Keith Giffen and J.M. DeMatteis assumed creative control of the title with issue 32. (I've included sales of Jurgen's final issue, 31, in the graph above for a baseline comparison of where the book was before G/D took over.) Despite an initial bump from curious buyers interested in seeing the old team together again, the sales of the book have been declining since at an ever increasing pace.

Booster Gold sales since the arrival of Giffen and DeMatteis in May 2010

Though my sales numbers are all estimates based on various interpretations of Diamond Comic Distributor reports, the numbers are pretty clear: Booster Gold sales are falling off a cliff:

  • about 300 fewer issues of 34 were sold than 33;
  • about 450 fewer issues of 35 were sold than 34;
  • about 600 fewer issues of 36 were sold than 35;
  • about 700 fewer issues of 37 were sold than 36.

Many times a title will find a sales floor of dedicated readers, and sales will decline more gradually once they approach that asymptote of core group of readers. But quite the opposite is currently happening for Booster Gold where it now seems that fewer and fewer readers want the book. As Harry pointed out in the comments yesterday, reviews are still pretty good, and art quality is high (if uneven between issues). So the exact reasons for the exodus is unknown.

Perhaps this sales trend is just more proof of Dan DiDio's claim that there is no significant market support for humorous comic books. Or maybe it is simply an indication of the growing trend of digital comic book sales. (DC does not release sales numbers from digital sales, which by all accounts are the fastest growing comic book sales market.) But it could be that readers who picked up the book for Geoff Johns' vision are rejecting the Giffen/DeMatteis interpretation of the character.

Clearly this accelerating trend of buyers running from Booster Gold spells certain doom for our hero unless something is done soon. At this point, it would appear that a change in the creative team is an absolute necessity simply to send a message to the comic book buying public that DC is serious about salvaging the title. (Assuming, of coruse, that they are.) While Giffen and DeMatteis are both very versatile and capable of changing the tone of their stories between issues, having their names on the book may be a liability at this point after 6 months of increasingly poor sales.

Comments (10) | Add a Comment | Tags: sales

Monday, November 1, 2010

Ice Cold Sales

New week, new attitude.

I'm now over my hatred for Justice League: Generation Lost #12. It seems clear that there is a generational divide on this issue: long-time JLA readers felt betrayed but younger fans enjoyed the story. Since the industry really needs all the new blood that it can get (and opposing the change has done nothing other than make me feel old), maybe it's time to embrace the change. Especially since Marc-Oliver Frisch's latest 6 months sales reviews of DC Comics at Comics Beat.com indicated that recent across-the-board sales were about as bad as it gets.

If letting a hack like Judd Winick make Ice a patricidal amnesiac increases sales for a series that I otherwise enjoyed, I should probably either quit reading comics or quit my bitching and get on board the bandwagon. It's a new 52-verse, and if Booster can be reborn with a new purpose, so can Ice. Maybe the change can earn a little buzz and drive some sales.

See? Like Booster, I can be a team player when I have to be.

Comments (5) | Add a Comment | Tags: august 2010 comicsbeat.com marc-oliver frisch sales

Thursday, October 21, 2010

Booster Gold Versus Tweedledum and Tweedledee

Sales numbers are in for September, and the decline on Booster Gold isn't as bad as word of mouth might have you believe. The graph below is only for the Giffen/DeMatteis issues to date, and the slope of decline is pretty similar to what was seen with Jurgens at the helm. It will be interesting to see what the future holds following the nearly universal distaste for Booster Gold #37.

Booster Gold sales since the arrival of Giffen and DeMatteis in May 2010

As much as I'd rather not encourage anyone to stop buying Booster Gold, those of you who hate the antics of Giffen and DeMatteis need to stop buying until they are replaced. That is the kind of message that DC cannot ignore (and the sort of free-market advice that Booster Gold would appreciate).

Comments (7) | Add a Comment | Tags: graph sales

Tuesday, September 21, 2010

Sales Trends Continued

In continuing the discussion of sales over time for DC titles, you may be interested in this article over at comicsbeat.com. Each month The Beat runs a wrap up of month-to-month sales trends that are both illuminating and quite frequently baffling and surprisingly pleasing.

Of course the big industry discussion right now is the sudden lack of sales across the board for August. (More details here, here, and here.) Whether this is due to bad economy + high book prices, buyer fatigue, or the lack of a current mega-event (love 'em or hate 'em, they do drive sales across the board because we fans really are sheep), sales are dead flat.

Rumor has it that Warner Brothers is planning a big restructuring of DC in the immediate future, so don't be surprised if DC responds to this crisis by exploding into other media (movies, television, video games, underoos, etc.).

Comments (1) | Add a Comment | Tags: comicbookresources.com comicsalliance.com comicsbeat.com sales warner brothers


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