Smallville airs at 8:00PM Eastern Daylight Saving Time tonight on the CW Network.

A thread for post-viewing exaltations and complaints can be found on the Boosterrific forum here.

Don't be late.

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Just for kicks, I thought that I'd compare the sales for Booster Gold's three 2010 series: Booster Gold, Justice League: Generation Lost, and Time Masters: Vanishing Point. While I knew what the the sales numbers were, it's kind of surprising to see them stacked against each other.

Booster Gold was the only ongoing series of the three and was also consistently the worst seller of the bunch. Time Masters did only marginally better, despite featuring Batman, Superman, and Green Lantern, three of DC's biggest sellers on a monthly basis. The best seller was a book comprised primarily of characters who have repeatedly proven themselves incapable of sustaining enough fan interest to maintain individual series.

I know that there were more factors at play than just characters (cost, tie-in, promotion, creative teams, etc.), but it would seem that the ensemble cast approach really works.

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The-trades.com has posted an interview between R.J. Carter and Eric Martsolf, the actor playing Booster Gold on Smallville this Friday.

TT: Can you tell us how you went about becoming the character of Booster Gold?

MARTSOLF: It's funny, when I first started reading the script, he came across to me as sort of a Ron Burgundy from "Anchorman" -- just this ultra-comedic confidence man, and it was very questionable as to whether he had it all together or not. I wasn't sure whether this guy was all style and no substance.

You know, I never would have thought to compare Booster Gold to Ron Burgundy. I'm not saying the comparison can't be made, I'm just saying that it wouldn't have occurred to me to make it.

You can read the rest of the interview at the-trades.com.

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Last week Russ Burlingame notified us via the Boosterrific forum that his his latest "Gold Exchange" column with J.M. DeMatteis at Comic Related would be posted today. Unfortunately, I don't have the link to the column yet. I'll keep you posted.

This is DeMatteis' last "Gold Exchange" interview for the foreseeable future, and we have been promised that DeMatteis will be "spilling what his 'perfect' ending for the run" was, and how DC denied an attempt by DeMatteis to insert Dan Jurgens into Booster Gold's continuity. Sounds like DeMatteis is going out with a bang!

[UPDATE 04/20/11: It's 5:25 EDT Wednesday, and it seems that Comic Related still hasn't posted the article. To paraphrase the immortal Billy Dee Williams, they told me they'd post it. I trusted them to post it. It's not my fault!]

[UPDATE 04/21/11: Posted at last: http://comicrelated.com/news/11631/the-gold-exchange !]

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I cannot believe how much buzz I keep encountering about Booster Gold's appearance on Smallville. There was some interest when Geoff Johns said it was coming last summer. Then there was some excitement when Eric Martsolf was cast in the role in January. Pictures of the costume two weeks ago blew the doors off the internet. And now there's Firday's trailer promo (which I posted here) that is literally everywhere.

You expect that sort of thing on Newsarama.com or SuperHeroHype.com or even a fan site like Kryptonsite.com (from whence I found the nifty screencap above among many others), but when an obscure comic book character like Booster Gold is showing up on E! Online, something boosterrific must be happening!

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