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Wednesday, August 5, 2020
DC has been doing their part in COVID-19 pandemic messaging by including "social distancing" PSAs in their comics and shipping posters to comic shops. It's an admirable incentive to get important information to superhero fans, but I think their choice of spokespersons could use some improvement.
One poster features Superman and Wonder Woman playing tug o' war. As much as I admire their wisdom, they aren't the pair I would pick to pose for an anti-virus PSA. He's invulnerable and she's immortal. Their unique talents are better used preventing authoritarian armies from trampling peaceful protesters than preaching to the public about the dangers of airborne pestilence particles.
Another poster tries again with Batman and Robin. Two of the things that Batman is most famous for are 1) not being much of a hugger, and 2) never wearing a mask over his mouth. He might the world's greatest detective, but a reclusive man who dresses like a mouth-breathing flying rat is probably not the guy we need leading the charge of a public education campaign.
While I applaud all those heroes' good intentions, I think if you want to sell people on the importance of maintaining a six-foot halo to impair the spread of communicable disease, the spokespersons you need should be both vulnerable and relatable. And a healthy sense of humor would certainly help their delivery.
Hmm. Do we know any heroes who fit that bill? You bet we do!
Art by Kevin Maguire via Antonio Perianes at comicartfans.com, template by DC Comics
Fixed it for you, DC.
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