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Wednesday, November 30, 2016
Buster Gold Swag
From a branding standpoint, the biggest problem with Booster Gold's costume is that it's awfully hard to trademark a simple 5-pointed star polygon. While that's bad for Goldstar International, it's good for people who want to sell unlicensed Booster Gold t-shirts.
Those are shirts available on RedBubble.com, a website devoted to allowing independent artists to merchandise their work. Hmm. Some of those pieces sure do look awfully similar to work owned by DC Comics.
Be careful, artists. While Booster might own the hearts (and wallets) of his fans, DC Comics owns him. American intellectual property and copyright laws allow some leeway for commentary and craftsmen, but they're specifically designed to prevent you from making money selling someone else's idea. If you want to sell a shirt referencing Booster Gold, be clever about it.
Or just sell a t-shirt with a star on it. There's not a lot anyone can do about that.
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