According to Comichron.com, Booster Gold Volume 2 debuted with sales of 53,685. That's a pretty respectable number, and it's pretty much in line with the expected sales for a first issue from DC. It's pretty much been the usual slow but steady decline since.

However, that benchmark was topped recently by interest in the "Blackest Night" crossover. As previously mentioned, Booster Gold #26 was part of the "Blackest Night" ring promotion, and retailers were encouraged to increase their orders dramatically to "earn" the option to buy plastic rings for their customers. (I don't mean to sound too disrespectful here. This is a pretty clear indication, if we needed one, that crossover tie-ins to mega events can drive sales. And while I personally don't care for Blackest Night, I certainly do want a Legion of Super-Heroes ring. ) This promotion created a sales aberration in Booster Gold's favor.

The question now is whether that increased exposure will provide any long-term sales boost to the series. We'll take a look at that with a few more graphs later this week.

Comments (0) | Add a Comment | Tags: blackest night graph issue sales sales